Data-Driven Mobile Branding Solutions

Leverage data from your branding efforts for down-funnel marketing efficiency.

1. PROFILING

Use physical and digital signals for profiling.

2. ACTIVATION

Leverage context to maximize Engagement.

3. ATTRIBUTION

Target IDed clusters for “down-funnel” efficiency.

Data-Driven Branding

1. Profiling

Smartphones sit at the center of our digital & physical behaviour providing accurate anonymous signals.

mobile profiling

2. Activation

Delivering dynamic ads that automatically adapt to the environment and that natively integrate with our smartphones.

Mobile Engagement

Contextual Signals

Contextual Data

TAP2 Events

Contextual Data

Made-for-mobile ads increase engagement by an average 27%.

WATCH HOW ACTIVATION WORKS

3. Attribution

Measure ROAS. Global real-time analytics providing both digital and physical attribution metrics.

mobile solutions

Proyecto cofinanciado por el Ministerio de Industria, Energía y Turismo, dentro del Plan de Acción Estratégica de Economía y Sociedad Digital – Anualidad 2014 con el número de referencia TSI-100300-2013-5