Fuente: Revista Interactiva The great challenge of TAPTAP Networks is the optimization of operations management around its own technology that allows it to offer unique and scalable solutions in [...]
Zeotap integrated with TAPTAP in LATAM, launches new deterministic, high quality data to the continent.
Zeotap’s deterministic sociodemographic data has been made available, based on actual use of applications in Mexico, Argentina, Colombia, Chile, Peru and Brazil. Sonata, the technological [...]
Source: MarketingDirecto.com We know that mobile devices represent a crucial point of contact (touchpoint) in almost every step of the path to purchase (customer path-to-purchase journey). [...]
Publicis Groupe and TAPTAP Colombia develop a Mobile Out-of-Home strategy for Cinecolor that enriches the physical impacts of outdoor advertising with digital impacts, allowing users to access [...]
Source: MarketingDirecto.com Sonata, TAPTAP’s digital marketing platform, takes the context and location of the user to determine at what point of the path to purchase decision they’re in, [...]
Fuente: La Publicidad Con motivo del III Foro Publicidad Exterior – DOOH que organiza La Publicidad el 27 de Septiembre en Callao City Lights, Álvaro Mayol, Partner & CTO de TAPTAP [...]
TAPTAP Mexico celebrates its second anniversary accompanied by the Mexican advertising sector. Thanks to its successful growth, TAPTAP Mexico is expanding its office and strengthening its team in [...]